Out-of-Home Audio Leader Expands Leadership Team, Fueling Significant Growth
INDIANAPOLIS, September 7, 2022 /PRNewswire/ — Vibenomicsthe nation’s leading retail audio advertising provider, hosted Sarah Jacobs as the new Senior Vice President of Advertising Sales. Jacobs will lead the advertising sales team in identifying and creating new revenue opportunities for Vibenomics, positioning the company for continued growth.
“Vibenomics has expanded its in-store audio advertising offerings over the past few months at a staggering rate,” says Brent Oakley, CEO and co-founder of Vibenomics. “One of our priorities after our last funding round was to make strategic hires that allow us to continue to deliver excellent advertising services to our clients. Between Vibenomics’ role in launching the marketplace in store and the overall growth the company is experiencing, I think his skill set is a perfect fit for the job at hand: improving the advertising experience for Vibenomics customers.”
Over the past year, Vibenomics has announced its success $12.3M Series B Funding Roundsupported by Panoramic Ventures, and its role in launching the in-store marketplace, alongside other retail media providers and experts.
Amidst this rapid growth, Jacobs will provide expertise and leadership by introducing innovative business strategies to drive new processes and business models designed to increase profits and create a culture of success and retention. She brings extensive experience selling across multiple markets, including TV and grocery.
“I am thrilled to join the Vibenomics team at such a critical time for the company,” says Jacobs. “As a leader, I seek to analyze business practices and implement strategies for continued growth. I look forward to bringing new insights and strategic recommendations to the Vibenomics team.”
In his new role, Jacobs will work with Oakley and the management team to develop, communicate, execute, evaluate and advance strategies for revenue generation and growth. She will be responsible for the performance, design and alignment of revenue-generating activities across the organization, including increasing client revenue, creating a sustainable plan for development future business and providing accurate revenue projections.
Vibenomics has nearly 45 employees, 80% of whom are based in Indianapolis and 20% working remotely. The company plans to continue increasing its sales and marketing departments throughout late 2022.
Vibenomics, Inc.. is a location-based Out-of-Home™ Audio advertising and experience company that powers audio channels for retailers, giving brands the ability to speak to shoppers directly at the point of sale. With its powerful cloud-based technology, licensed background music library, data integration capabilities, full-service team of audio experience experts, and network of on-demand professional voice talent, the company delivers the right revenue-enhancing vibe to over 150 advertisers at over 6,000 sites in 49 states, reaching over 210 million people.
Delivered via flexible plug-and-play, proprietary and IoT-enabled media players, Vibenomics dynamically delivers hyper-targeted, on-demand audio ads and curated playlists to any combination of locations across its footprint. rapidly growing national, unlocking powerful new customer marketing. channel to reach consumers at the last critical stages of the purchase journey. Through a one-of-a-kind partnership program, retailers can receive a portion of the revenue from all ads sold by Vibenomics on their premises, giving them the opportunity to monetize their private airwaves and turn a legacy expense into a new profit center. . To learn more about Vibenomics, visit https://www.vibenomics.com.
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